FORBES “Female-Focused Pot Accelerator The Initiative Picks Ten Businesses For Inaugural Session” by Iris Dorbian
By Lisa Snyder|Published On: January 22nd, 2019|0.9 min read|
The Initiative, a Portland, Oregon-based accelerator focused on addressing the dearth of female entrepreneurs in the legal cannabis industry, has chosen its first group of participants (or “cohorts”). Ten emerging businesses are represented in the initial session. Although most of the startups are in the consumer-packaged goods sector, a burgeoning device company and an event and social platform are also in the inaugural group. The Initiative is a three-month-program that aims to provide participants with the tools and training needed to help them raise financing from investors as well as learn how to successfully launch and roll out their products and brands on a national scale. Launched last fall, The Initiative is seeking to fix a gender discrepancy that has long plagued other industries.
Following are The Initiative’s initial group of participants:
Lisa Snyder is the Co-Founder & Chief Innovation Officer of Tokeativity, The Global Feminist Community for Active Cannabis Culture.
She is a feminist and plant medicine advocate with over 25 years of digital strategy experience and has passionately supported the self-healing revolution through consumption and plant medicine advocacy.
She has been recognized for her work in Forbes, Rolling Stone, Condé Nast Traveler, Yahoo! Finance, The Guardian, MJ Lifestyle, Travel Portland, Dope Magazine, Civilized, Magnetic Magazine, Willamette Week, and Time Out New York among others.
After losing both parents to cancer in her 20’s, she passionately partnered her community building, feminist event planning, and web skills with fellow event planner, cannabis entrepreneur and community builder, Samantha Montanaro, to create Tokeativity in 2016.