Candid Chronicle: “Cannabis, Social Media, and the Women Behind it” by Chelsea Smith

By |Published On: November 25, 2018|1.2 min read|


Social media has become a platform for the legal cannabis industry to not only display their brands but create a community revolving around the plant. Women, in particular, have found success in promoting brands, educating, and taking followers from all over the world on a journey of cannabis legalization creating relationships with these fans. Through this, they have a global reach to make a change and are jumping at the opportunity. A quick search on any popular social media site will bring up everything from Women Cannabis Business Owners, to Women’s Veterans Support Groups all based around this beautiful female plant. But its more than just a group on social media, these women are there to lift each other up by making connections, supporting businesses, and offering resources to other female-run organizations with a desire for everyone to succeed. It is a new level of compassion being brought to the table that allows for collaboration benefiting all parties involved. Groups like Women Grow, Tokativity, Women Leaders in Cannabis, Grow Sisters and Women & Weed are actively pursuing a change and equality in the legal cannabis industry. Using meetups, online classes, educational events, lobbying, and support groups they are being the voice of not only gender equality in the industry but also help break the stigma of the traditional “stoner”.

BY: Chelsea Smith
IG: @thebakedunicornqueen 

Read the entire article over at Candid Chronicle

About the Author: Lisa Snyder

Lisa Snyder
Lisa Snyder is the Co-Founder & Chief Innovation Officer of Tokeativity, The Global Feminist Community for Active Cannabis Culture. She is a feminist and plant medicine advocate with over 25 years of digital strategy experience and has passionately supported the self-healing revolution through consumption and plant medicine advocacy. She has been recognized for her work in Forbes, Rolling Stone, Condé Nast Traveler, Yahoo! Finance, The Guardian, MJ Lifestyle, Travel Portland, Dope Magazine, Civilized, Magnetic Magazine, Willamette Week, and Time Out New York among others. After losing both parents to cancer in her 20’s, she passionately partnered her community building, feminist event planning, and web skills with fellow event planner, cannabis entrepreneur and community builder, Samantha Montanaro, to create Tokeativity in 2016.

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