Tokeativity® Insights

Tokeativity® Insights offers a gateway to authentic connections and impactful feedback from our diverse, global community.

We have been the #1 trusted community organizers for women who love cannabis since 2017.  

From the United States to South Africa and India, our network extends to over 50,000 women in legal spaces across the globe.

We’ve hosted over 350 consumption events, collaborated with hundreds of brands and helped support the birth of new ideas.

Tokeativity Insights is specifically designed for brand owners, managers, and marketing professionals in the cannabis space.

We provide unique opportunities to gather critical feedback, create compelling testimonials, and drive meaningful engagement with your target audience.

By connecting with real voices and honest opinions from women who use your products, our services deliver actionable insights that help you understand your audience deeply, refine your offerings, and build stronger, more resonant brands.

Whether you’re validating new product ideas, refining existing products, or elevating your brand’s story with genuine testimonials, Tokeativity® Insights connects you directly to the people who matter most.

Explore our services below to see how we can empower your brand with the feedback and authenticity needed to thrive in today’s competitive market.

Authentic Voice Testimonials

Unlock the power of real consumer experiences with Tokeativity Insights’ Authentic Voice Testimonial Collection. We organize groups of women specifically to provide impactful testimonials across various formats, including video, audio, and written content. These testimonials can be collected live during individual calls, in group settings, or through other tailored experiences that we organize, ensuring the feedback is as authentic and engaging as possible.

Through Tokeativity’s extensive network, your brand gains access to trusted voices that resonate with a broad audience, enhancing your brand’s credibility and driving consumer trust.

Service Offerings:

  • Video Testimonials: Capture compelling, personal stories through live video sessions, providing a visual and emotional connection that brings your brand’s impact to life.
  • Audio Testimonials: Collect genuine feedback in audio format, perfect for versatile use across podcasts, social media, and other platforms.
  • Written Testimonials: Gather well-crafted written testimonials that can be utilized across digital and print media, enhancing your brand’s narrative.
  • Live Calls: Engage participants in real-time through live calls, allowing for immediate and authentic reactions that can be captured and used effectively.
  • Group Experiences: We’ll organize live group sessions to collect testimonials in a dynamic, interactive environment, adding depth and variety to the feedback received.

Enhance your brand’s presence with authentic testimonials that speak directly to your audience, fostering deeper connections and credibility in the marketplace.

Content Creation Groups

Unlock the creative potential of Tokeativity Insights’ Content Creation Groups to produce high-quality content that authentically represents your brand. By leveraging the creativity and diversity of Tokeativity’s community, these groups generate engaging content—from user-generated posts to tutorials and lifestyle imagery—that speaks directly to your target audience. Whether you need relatable social media content, instructional guides, or vibrant lifestyle visuals, our content creation groups can deliver a wide range of materials tailored to your brand’s needs.

Service Offerings:

  • User-Generated Content (UGC): Organize content creation sessions where participants produce and share their own photos, videos, and social media posts featuring your products, providing authentic and relatable content that amplifies your brand’s presence.
  • Tutorial and How-To Sessions: Engage participants to create instructional content that demonstrates product use, offers tips, and highlights best practices, positioning your brand as a helpful and trusted resource.
  • Lifestyle Content Creation: Capture genuine lifestyle imagery and videos that align with your brand’s values, showcasing your products in real-world contexts that resonate with your audience and enhance brand storytelling.

Through Tokeativity’s Content Creation Groups, your brand gains access to a stream of fresh, authentic content that not only engages your audience but also strengthens your brand’s voice and presence across various platforms.

Product Feedback and Review Groups

Engage with Tokeativity Insights’ Product Feedback and Review Groups to gather invaluable, hands-on feedback directly from real consumers. We organize targeted sessions where participants test your products—from cannabis and CBD items to lifestyle and wellness products—and provide honest, real-time feedback. This feedback can be captured live during the sessions or recorded in multiple formats, offering you detailed insights for post-session analysis and product refinement.

By leveraging Tokeativity’s diverse network, your brand gains access to authentic user experiences that inform product improvements and validate your market strategy.

Service Offerings:

  • Live Feedback Sessions: Conduct interactive, moderated sessions where participants provide immediate, real-time feedback on your products, capturing spontaneous reactions and insights.
  • Recorded Video Reviews: Collect in-depth video feedback from participants, offering visual and verbal insights that can be used for internal analysis or marketing purposes.
  • Audio Reviews: Gather feedback in audio format, providing a convenient and versatile way to capture detailed consumer opinions.
  • Written Reviews: Collect comprehensive written feedback that delves into participants’ experiences, offering nuanced insights that can guide product enhancements.
  • Group Testing Experiences: Organize live group testing sessions, allowing participants to engage with your products in a dynamic, collaborative environment that stimulates candid discussions and diverse perspectives.

With Tokeativity’s Product Feedback and Review Groups, your brand can access genuine consumer insights that drive product development and ensure your offerings resonate with your target audience, enhancing overall market success.

Focus Groups for Market Research

Gain valuable insights into market trends, product preferences, and consumer behavior with Tokeativity Insights’ Focus Groups for Market Research. Our focus groups tap into Tokeativity’s diverse network, providing a rich source of qualitative data that can inform your strategic decisions. These sessions are fully customizable, allowing you to explore specific questions, test new concepts, or refine your offerings before launch, ensuring that your brand stays aligned with consumer needs and market demands.

Service Offerings:

  • Concept Testing: Validate new product ideas or marketing concepts with detailed feedback from your target audience, helping you refine and optimize your offerings before they hit the market.
  • Brand Perception Studies: Discover how different segments of the cannabis community perceive your brand, identifying strengths and areas for improvement to enhance your overall brand strategy.
  • Competitive Analysis: Gain insights into how your products or services stack up against competitors, providing a clear understanding of your market position and highlighting opportunities for differentiation.

With Tokeativity’s Focus Groups for Market Research, your brand benefits from in-depth, actionable insights that drive strategic decisions and foster a deeper connection with your target audience.</h4

Influencer Collaboration Groups

Amplify your brand’s reach and credibility with Tokeativity Insights’ Influencer Collaboration Groups. Connect with a diverse range of micro and macro influencers within the Tokeativity network through tailored collaboration sessions. These groups are designed to foster genuine relationships, co-create impactful content, and align your brand with trusted voices in the cannabis community. By leveraging influencer collaborations, your brand can tap into new audiences, boost engagement, and create a powerful, authentic presence in the market.

Service Offerings:

  • Influencer Product Trials: Provide your products to influencers for honest reviews and content creation, generating authentic endorsements that resonate with their followers and build trust in your brand.
  • Co-Creation Sessions: Partner with influencers to co-create unique content and campaigns that align with your brand’s message, blending their creative style with your brand’s goals to produce compelling, shareable content.
  • Brand Ambassador Connections: Develop long-term relationships with influencers who align with your brand’s values through dedicated ambassador programs. These partnerships help create consistent, ongoing content and advocacy that deepen brand loyalty and visibility.

With Tokeativity’s Influencer Collaboration Groups, your brand can harness the power of influential voices to create meaningful connections, expand your reach, and drive impactful marketing results.

Event-Based Marketing Groups

Elevate your brand through Tokeativity Insights’ Event-Based Marketing Groups, where product experiences meet community engagement. Host exclusive events that not only showcase your products but also foster meaningful connections with your audience. Whether introducing new products, celebrating brand milestones, or gathering live feedback, these events create dynamic and memorable experiences that resonate with your target market.

Service Offerings:

  • Product Launch Events: Present your new products in a controlled and engaging environment, allowing targeted audiences to experience them firsthand and providing your brand with immediate feedback and visibility.
  • Themed Pop-Up Events: Generate excitement and buzz with unique, themed pop-up events that align with your brand’s identity. These immersive experiences captivate attendees and enhance your brand’s narrative in a creative, impactful way.
  • Interactive Workshops: Facilitate hands-on workshops where participants can engage directly with your products, ask questions, and provide real-time feedback. These workshops offer a deeper level of interaction, fostering a stronger connection between your brand and its audience.

With Tokeativity’s Event-Based Marketing Groups, your brand can create powerful, interactive experiences that not only engage your audience but also drive brand loyalty and advocacy in the cannabis community.